BREAKING NEWS

Yes, I am a News Paper, Sold in Quantity Huge,

“A Film heroine spotted at AirPort”- is Breaking News.

Yes, I am a News Channel, trade on reader’s Emotions,

“Minister’s dog is missing”- I draw this to public attention.

 

There was a time when I published News of NEWS,

Yes, NEWS- North, East, West, and South's All News.

But now, I create News, I create Sensation all around,

Earlier I was a Watchdog, And Now a “Bloody Hound”.

 

I move around to Catch my victims and to Propagate,

I need to maintain my Rating and satisfy public Taste.

No headlines, No breaking news- And my Rating falls,

NO Breaking News, And only NEWS- My Circulation fails.

 

I am now a Product, Always ready to be sold,

I adore my Patrons - committed to portraying them in Bold.

I am the Fourth Estate- to create my own Estate,

I sell Breaking News and Build my Future Fate.

 

I need to stay in Competition, And hasty to grow,

My Rating is my Credibility, I need that to Show.

Forget everything, For me, my rating is supreme,

And for that, “Breaking News” reaps me the cream.

 

In this race of Rating, for me Ethics is Valueless,

I know I need reforms, A transformation full of Solace.

I know, the “ Fourth Estate has brought some disgrace”,

But Oh! This “Breaking News”, Brings me back to Race.